PRESS ROOM

Digital Arts

Metaphora- Anthropology for Artificial Intelligence

   DIGITAL ART

   Sunday, April 21st

     11:00-12:30

Anthropology for Artificial Intelligence

Speaker: Filippo Lubrano

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CATEGORY: Lecture

DURATION: 2 h

LEVEL: Basic

LANGUAGE: EN

PRICE: FREE

DESCRIPTION
AI is not a monolith: AIs are a multitude. In this lecture, we will explore the differences between AI from a technical and ‘anthropological’ point of view, on an ideal journey from the ‘move fast and break things’ of Silicon Valley to the Chinese social credit system.

 

The studio session will be led by the founder of Metaphora, a leading company in bridging the human and tech side to develop amazing experiences both in the entertainment and training/tech field.

 

TARGET

Enthusiasts, Beginners, Professionals and Sceptics.

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Filippo LUBRANO

General Manager Metaphora

Filippo Lubrano Management engineer, journalist and writer, after 8 years of experience in the African, Middle and Far East markets in a multinational automotive company, he founded a startup in New York, before devoting himself full-time to the activity of consultant and trainer in the field of innovation and internationalisation, on the verticals of cybersecurity, artificial intelligence and metaverse. He is a TEDx speaker, teaches at the School of Management in Turin, and is the founder of Metaphora, a company focused on the design and realisation of Virtual and augmented reality experiences, and a member of Haruspex, one of Italy’s most promising cybersecurity companies. Founding member of the performance poets collective ‘Mitilanti’, he has recently published ‘Antropologia per Intelligenze Artificiali’ (D Editore).

Metaphora is a complementary reality company, leader in bridging the human and tech side to develop amazing experiences both in the entertainment and training/edutech field. Now part of Orange Media Group, the group has worked extensively in the VR, AR and AI field, to increase the level of interaction between humans and their digital assistants.

by Bright Festival

WOA - Progettare il futuro. la fusione tra Digital Innovation and Physical Design

   DIGITAL ART

   21 April

     14:00 – 16:00

PROGETTARE IL FUTURO:

la fusione tra Digital Innovation and Physical Design

Speaker: Davide Asker Carioni e Giuliana Pajola

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CATEGORY: Lecture

DURATION: 2 h

LEVEL: basic

LANGUAGE: ITA

PRICE: FREE

DESCRIZIONE
La lecture si aprirà con la presentazione di “Moving Data”, opera distintiva di WOA Studio che esemplifica l’armoniosa fusione di creatività, interazione, programmazione, tecnologia, design, allestimento e maestria tecnica. Questo esempio specifico servirà da punto di partenza per esplorare come l’unione di diverse abilità abbia portato alla nascita di una visione e un approccio così innovativo alle tecnologie.

 

Oltre a Moving Data, verranno analizzati altri progetti realizzati da WOA negli anni evidenziando l’eterogeneità e la complementarità delle competenze che ne hanno reso possibile il successo.
L’obiettivo di questa esplorazione sarà mostrare al pubblico l’approccio multidisciplinare dello studio nella creazione di installazioni che integrano architettura fisica e tecnologia.

 

TARGET
Studenti, Professionisti, Appassionati

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Davide Asker CARIONI

Co-founder and Creative Director

Giuliana PAJOLA

Co-Founder and Executive Producer

Davide Asker, proveniente dal mondo dei graffiti fin dal 1998, si orienta poi a partire dal 2009 verso il motion design e nel video mapping. Il suo percorso nel design di prodotto e nella tecnologia creativa lo ha portato a fondare WOA Studio* con Giuliana Pajola nel 2015. In WOA, unisce artisti e tecnici per creare progetti innovativi che fondono arte, design e tecnologia.

Dal 2006 Giuliana Pajola, project manager esperta, ha lavorato a livello internazionale con agenzie di eventi e produttori video. Cofondatrice di WOA Studio* nel 2015 insieme a Davide Asker Carioni, sfrutta le sue capacità organizzative per promuovere progetti artistici e tecnologici innovativi. Il loro lavoro comprende video mapping e installazioni interattive, spingendosi oltre i confini dell’arte e della tecnologia.

WOA Studio  è uno studio creativo multidisciplinare che si occupa di fondere l’arte con la tecnologia per creare progetti ed esperienze multimediali, interattive e sensoriali. È un ambiente appassionato, un melting pot di conoscenze, competenze e abilità, continuamente alimentato dalla curiosità e dalla ricerca nel campo del video, dell’arte e della tecnologia. Il loro lavoro coinvolge le persone creando connessioni, generando un senso di meraviglia attraverso forme d’arte immersive e interattive.

by Bright Festival

Marangoni - AI & Fashion Industry: un viaggio nel futuro con Midjourney

   DIGITAL ART

   Sunday 21st April

     11:00-13:00

AI & Fashion Industry: un viaggio nel futuro con Midjourney

Speaker: Stefano Concutelli

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CATEGORY: Masterclass

DURATION: 2 h

LEVEL: intermediate

LANGUAGE: ITA

PRICE: FREE

DESCRIZIONE
La masterclass esplorerà come differenti intelligenze artificiali hanno rivoluzionato l’industria del fashion e delle arti visive negli ultimi anni.
Quali sono le loro capacità, e quali i loro limiti? Con un focus sul laboratorio di ricerca Midjourney, il docente, content creator e digital media artist Stefano Concutelli esplorerà con i partecipanti le sue molteplici applicazioni, esaminando in maniera context specific una serie di potenziali richieste da parte di clients e consumers.

 

INFO UTILI
Per sviluppare in maniera indipendente i propri contenuti, si consiglia di portare il proprio PC installando Midjourney. Il tutor metterà in ogni caso il suo PC a disposizione per delle prove collettive.

 

TARGET
Studenti e appassionati

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Stefano CONCUTELLI

3d Graphic Designer - Insegnante di Tecniche 3D per Istituto Marangoni Firenze

Laureato in Design di Interni allo IED di Firenze Stefano Concutelli si specializza in seguito in computer grafica, acquisendo competenze nel campo della comunicazione e delle esperienze digitali. I suoi progetti come 3D Artist freelance, sono caratterizzati dall’unione di arte e tecnologia volti alla creazione di esperienze visive coinvolgenti e innovative.

Lavora su progetti di digital experience, di Crypto Art e di realtà aumentata, collaborando con diversi studi creativi, Monogrid fra tutti.

Dal 2022 è insegnante di tecniche 3D nei corsi di Multimedia Arts e Fashion Design presso Istituto Marangoni Firenze.

Istituto Marangoni nasce nel 1935 a Milano come Istituto Artistico dell’Abbigliamento Marangoni. Con oltre 85 anni di successi nella formazione dei migliori professionisti nel mondo della moda, dell’arte e del design, e con un bilancio formativo di quattro generazioni di studenti provenienti dai 5 continenti, è stato il trampolino di lancio per oltre 45.000 professionisti del lusso, tra i quali citiamo Domenico Dolce, Alessandro Sartori, Paula Cademartori, Gilda Ambrosio, Julie de Libran e Nicola Brognano.
Istituto Marangoni conta oggi circa 5,000 studenti l’anno, provenienti da 108 differenti nazioni, nelle scuole di Milano (School of Fashion e School of Design), Firenze (School of Fashion & Art), Parigi, Londra, Mumbai, Shanghai, Shenzhen, Miami e Dubai, le capitali internazionali della moda, dell’arte e del design.
Istituto Marangoni si è classificato tra le 100 migliori università al mondo nelle sue discipline secondo QS World University Ranking 2023.

by Bright Festival

TouchDesigner Workshop - Generating Point Clouds

   DIGITAL ART

   Friday, April 19th

     11:00-18:00

     Break 13:00-14:00

Generating Point Clouds

Trainers: Andrew Quinn, Mattia Diomedi, Davide Santini

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CATEGORY: Workshop

DURATION: 6 h

LEVEL: Intermediate 

LANGUAGE: ENG

PRICE: 49€

DESCRIPTION
In this workshop, you will explore techniques for generating and manipulating Point Clouds using mathematical functions, feedback, and tricks for rendering.
You will than dive into the Machine Learning and web interaction, through the presentation of case study of an interactive installation.
Finally you will discover the possibilities of TouchDesigner applied to lasers, through the conversion of 3D content for laser mapping and the use of fog machines, and you will learn tips, tricks and costs!

 

USEFUL INFO

To attend the workshop it is necessary to have the software installed in your laptops

Here to download (PC or MAC): https://derivative.ca/download

Here you can find some tutorials: https://learn.derivative.ca/courses/100-fundamentals/

 

TARGET
VJs,musicians,digital artists,interaction design,light designers,video artists

Andrew QUINN

Computer Graphics Artist & Musician

Andrew Quinn is an Australian computer graphics artist and musician, based in Milan. His works range from video-installations for multi screen and immersive environments, interactive digital sets for dance productions, opera and contemporary music.
His works include performances at international events and festival such as the Venice Biennale of Music, MITO, Fotonica Festival and installations for some important museums and centre worldwide, such as MIAC and Montreux Jazz Foundation.

Mattia DIOMEDI

Video Artist, Scenographer & Lighting Designer

Mattia Diomedi is an Italian video artist, scenographer and lighting designer. He worked as a light designer and video artist in some of the most famous theatres worldwide, including Teatro alla Scala, Teatro Municipal de São Paulo and La Fenice.
Currently, he is involved in a laser design project with Roberto Bolle, the principal dancer of Teatro alla Scala.
Moreover he is Art Director at Laserentertainment, a Milan based studio and production unit specialized in design and realization of multimedia experience that rely on a wide use of different technologies.

Davide SANTINI

Founder of the Deltacut project & Major TouchDesigner Visual Art Developer

Davide Santini is the founder of the Deltacut project and a major visual art developer and pivot in the European community for TouchDesigner. His strong scientific background and attention to the art world grant him an innovative approach to designing and developing technical systems and infrastructures.
Teaching and deploying projects around the globe, he has experience with important brands and Universities. He is also the founder of the Italian e-learning platform SpaghettiDigital.

TouchDesigner is a visual development platform that equips you with the tools you need to create stunning realtime projects and rich user experiences. Whether you’re creating interactive media systems, architectural projections, live music visuals, or simply rapid-prototyping your latest creative impulse, TouchDesigner is the platform that can do it all.

by Bright Festival

TIME TO TIME - Samuele Barretta

Artificial Intelligence

Muta Azione

MOU LAB - Italy

This installation represents founding change, something that affects the deepest layers of identity and happens in a silent, cozy, intimate way.

 

A silent mutation that, by changing tiny characteristic sequences of an amino acid in the DNA, creates actual revolutions on which it is necessary to think.

Mou Lab is an artistic collective that finds its distinctive feature in co-creation.
It uses digital languages, but its research is rooted in the material element that is found in its works as a presence or as an unbridgeable absence, in a two-way relationship with the natural environment that it claims as its own powerful matrix of meaning.

by Bright Festival

ETHEREALMS-

Artificial Intelligence

Muta Azione

MOU LAB - Italy

This installation represents founding change, something that affects the deepest layers of identity and happens in a silent, cozy, intimate way.

 

A silent mutation that, by changing tiny characteristic sequences of an amino acid in the DNA, creates actual revolutions on which it is necessary to think.

Mou Lab is an artistic collective that finds its distinctive feature in co-creation.
It uses digital languages, but its research is rooted in the material element that is found in its works as a presence or as an unbridgeable absence, in a two-way relationship with the natural environment that it claims as its own powerful matrix of meaning.

by Bright Festival

Muta Azione - Moulab

Artificial Intelligence

Muta Azione

MOU LAB - Italy

This installation represents founding change, something that affects the deepest layers of identity and happens in a silent, cozy, intimate way.

 

A silent mutation that, by changing tiny characteristic sequences of an amino acid in the DNA, creates actual revolutions on which it is necessary to think.

Mou Lab is an artistic collective that finds its distinctive feature in co-creation.
It uses digital languages, but its research is rooted in the material element that is found in its works as a presence or as an unbridgeable absence, in a two-way relationship with the natural environment that it claims as its own powerful matrix of meaning.

by Bright Festival

Capturing Everything AI

Interactive

Capturing Everything AI

CERA PERSA VISUALDESIGN - Italy
in collaboration with: Matteo Speciale – Italy
Sound design: Gilles Barberi

This project was born from research into new tools to create AI-generated visuals directly from the shapes of spaces and architectures.
At the center of the process, inputs from various sources and user interaction influence the responses of the artificial intelligence and determine the outcome.

Cera Persa is a studio born from the experience of Marco Grassivaro, cofounder of Apparati Effimeri, a leading company in the Italian visualdesign field.
After 15 years of experience in the field of 3D motion graphics applied to reality, Cera Persa wants to pursue this experience and continue to thrill customers with new visual ideas applied to the world of communication and entertainment.
Matteo Speciale (Catania, 1996), video and interaction designer based in Bologna. Since 2020 he has been working with video, motion design and videomapping and exploring new visual languages in the digital field.

by Bright Festival

The Fake Factory - PRESENCE

Interactive

Presence

The Fake Factory - Italy

The installation showcases one of the recurring themes in The Fake Factory’s artistic poetics: the physical presence of the audience within the artwork. The visitor becomes an active presence capable of generating an infinite series of gestural choreographies and chromatic compositions with their own body.

 

The Fake Factory presents an interactive installation created by Stefano Fake and Alberto Gennaro based on a project in TouchDesigner designed by Elekktonaut.

 

The final aesthetic recalls the pioneering video experiments of Norman McLaren (“Pas de deux” 1968) and the video art works created by Fake in the early 2000s (“The Essence of Dance” 2004-2005). The dancer/performer’s body is replaced by the presence of the visitor, who takes on the role of a true and central actor in contemporary immersive digital art installations.

Award-winning studio specializing in videoart, videomapping, immersive experiences and new media art projects.
THE FAKE FACTORY created visuals and curated visual installations for public and private institutions in prestigious contexts worldwide.
Its founder, Stefano Fake, is currently one of the main Italian representatives of the new digital art form known as IMMERSIVE ART EXPERIENCE, and he created some of the most successful exhibitions in the world.

by Bright Festival

The Fake Factory - INFINITE FORME BELLISSIME

Digital art

Infinite forme bellissime

The Fake Factory - Italy

The video artists of The Fake Factory will transform Stazione Leopolda with digital graphic animations that create an electron microscope view of atomic and molecular realities on the floor, showcasing the dynamic dance of cells and atoms.

 

Impulses and light beams will take you to discover the transformation of matter into energy. Get ready to contemplate the luminous beauty of the micro and macrocosm and dance with neutrinos and neurons!

 

“Infinite forms, beautiful and marvellous, have evolved and continue to evolve.”
(Charles Darwin, 1859)

Award-winning studio specializing in videoart, videomapping, immersive experiences and new media art projects.
THE FAKE FACTORY created visuals and curated visual installations for public and private institutions in prestigious contexts worldwide.
Its founder, Stefano Fake, is currently one of the main Italian representatives of the new digital art form known as IMMERSIVE ART EXPERIENCE, and he created some of the most successful exhibitions in the world.

by Bright Festival

About

Bright Festival  is an Italy-based cultural event, fostering and promoting digital creativity through education and entertainment activities, in collaboration with the industry leading companies, universities and artists from all over the world.

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PRESS ROOM

2020 © Bright Festival è un evento ideato e curato da Proscenio SRL, Via Stenone 10 50139 Firenze, PI & CF: 06864180481, REA FI 662037, Capitale i.v. 10.000€